Stylist and creator Emma Elwin, Sweden’s only professional surfer Freddie Meadows and former long jump star Michel Tornéus are the latest Doconomy Ambassadors. They want to inspire their followers to a more sustainable lifestyle and broaden the understanding how consumption affects the climate and the importance of a reset of our way of living.
With her web site Make It Last stylist and creator Emma Elwin has gained great interest with her passion and wisdom regarding sustainable fashion. Over the years the commitment has grown and she is today considered to be one of the leading figures in topics regarding sustainable lifestyle.