Today both brands and consumers realize the importance of connecting consumption with its impact on the planet. The 2030 calculator is the tool that enables brands to bridge this gap. What previously has been difficult and costly can now be done in a few steps.
A major breakthrough, a historic moment. By now, we’ve all heard the spin on #cop27 and it’s decision to create a Loss&Damage fund. And whilst the decision merits praise for ensuring that negotiations didn’t simply break down, here are good reasons to judge this as a Bad Cop: